TWS Shatters Own Records with 'play hard', Exceeding 630,000 First-Week Sales

K-Pop group TWS (투어스) continues their upward trend in popularity, setting a new personal best with each album release. Their fourth mini-album, 'play hard,' has achieved remarkable success, surpassing 630,000 copies in first-week sales.

According to Hanteo Chart on October 20th, TWS's 'play hard' sold a total of 639,787 units during its initial tracking week, from October 13th to 19th, securing a top position on the weekly physical album chart.

Notably, the album surpassed the first-week sales of their previous release, the third mini-album 'TRY WITH US' (558,720 copies), by the fourth day of its release on October 16th, demonstrating their rapid growth.

The title track, 'OVERDRIVE,' is currently gaining traction by blending TWS's signature refreshing sound with powerful performances. The song topped the Bugs real-time chart immediately upon release and successfully entered major Korean music charts, including Melon's 'Top 100'. Furthermore, it held the number one spot for four consecutive days on Japan's LINE MUSIC Daily 'K-Pop Top 100' chart from October 14th to 17th, confirming global fan interest.

The 'Pouty Challenge,' a signature point choreography for 'OVERDRIVE' that expresses fluttering emotions with a charming shoulder move during the "Umm" lyric, is creating a buzz on short-form video platforms. Driven by this trend, 'OVERDRIVE' ranked 7th on Instagram's 'Reels Trending Audio' chart (as of 9 PM, October 19th), becoming the only boy group song to feature in the top 10.

'play hard' symbolizes TWS's transition from youthful innocence to passionate young adulthood. Their pre-release track 'Head Shoulders Knees Toes' showcased their determination to break boundaries through intense performances, with their captivating synchronized choreography and technical skills reaffirming their status as the '4th Generation Performance Powerhouse'.

TWS will be performing their new song 'OVERDRIVE' on the cable channel SBS funE's 'The Show' tomorrow, the 21st.

Fans are praising the group's consistent growth, with comments like 'TWS keeps breaking their own records, amazing!' and 'Their performances are always refreshing and powerful.' Many are excited to see their future endeavors.