Actor Kang Sung-jin Fuels Box Office Success for Indie Musical 'Around the World in 80 Days' in Busan

Actor Kang Sung-jin is currently drawing crowds to the inaugural production of the original musical ‘Around the World in 80 Days,’ staged in a 100-seat intimate theater in Busan.

This production is being hailed as an experimental stage that achieves a virtuous cycle within the performing arts ecosystem, going beyond mere participation.

The show, consistently selling out at the Gwangalli Adapter Theater, is attracting attention from within and outside the theater community as a model for public contribution by a star actor.

While famous actors typically appear in commercially safe, licensed productions, Kang Sung-jin chose a small, local theater’s original premiere. Consequently, the production’s quality and audience base have both expanded.

A representative from the production stated, “We’ve seen a noticeable increase in younger audiences and new theatergoers,” adding, “The synergy between the work and the actor has brought a fresh breeze to local theater."

This approach mirrors successful models like London's Donmar Warehouse, where renowned actors lend their star power to new works, increasing their visibility. Kang Sung-jin is fulfilling this role, acting as a 'growth partner' for the local performing arts scene.

Such endeavors are being recognized as valuable public experiments that strengthen the foundation of K-musicals from the grassroots level.

Kang Sung-jin commented, “Appearing in well-known works is familiar territory for an actor. However, this was a first for a 100-seat venue, a brand-new piece by young local creators, yet the script and music were so well-crafted that it felt incredibly meaningful. It’s a senior’s role to help good works flourish.”

This production is significant for experimenting with a self-sustaining structure for original works.

By leveraging a star actor’s involvement to enhance the work's credibility and successfully drawing local audiences, it has laid the groundwork for a sustainable creative ecosystem.

Industry insiders are hopeful, stating, “This case could mark a structural turning point for local theater and serve as a tangible model for the expansion of K-culture.”

Netizens are commenting, 'It's great to see how actor Kang Sung-jin is helping to revitalize the local performing arts scene in Busan,' 'I hope this becomes an opportunity to increase interest in original small-theater productions,' and 'A true senior's attitude, truly admirable.'