TWS Ignites Social Media with 'OVERDRIVE' Challenge, Dominating Charts

Article Image

TWS Ignites Social Media with 'OVERDRIVE' Challenge, Dominating Charts

Seungho Yoo · October 21, 2025 at 08:41

K-pop boy group TWS are making waves with their irresistible blend of power and playfulness. Their latest single, 'OVERDRIVE,' is setting social media ablaze with a flurry of fan-made dance clips, once again proving why they are one of the genre's fastest-rising acts.

On October 20, TWS released the official choreography video for 'OVERDRIVE,' the title track from their fourth mini-album 'play hard,' via their YouTube channel. The performance embodies what fans affectionately call the group's 'bright ferocity' – a captivating balance of cheerful energy and sharp, precise execution.

Smiling brightly one moment and unleashing explosive moves the next, the six members deliver a performance that is both charming and electrifying. Every beat lands with razor-sharp synchronization, while their full-body choreography radiates unstoppable momentum. Their seamless teamwork and mutual encouragement amplify the energy right through to the final frame.

A particularly viral moment has been the so-called "Overdrive Challenge." Set to the lyric "Umm," the members playfully shake their shoulders and bite their lips in rhythm, locking eyes with the camera. These flirtatious yet adorable gestures have sparked countless short-form video recreations across platforms like Instagram and TikTok, with fans meticulously dissecting every millisecond of the choreography.

Riding this wave of performance hype, 'OVERDRIVE' has surged to No. 2 on Instagram's Rising Reels Audio chart (as of 9 a.m. KST, Oct. 21), which tracks the fastest-growing trending sounds over a three-day period. TWS notably stands out as the only boy group in the chart's Top 5.

The momentum extends beyond social media. 'play hard' sold nearly 640,000 copies in its first week of release (Oct. 13–19), marking their highest first-week sales to date. The album also topped the Circle Chart's Weekly Retail Album Chart for Oct. 12–18, a significant milestone for the Pledis Entertainment act under HYBE.

TWS will continue their comeback promotions today (Oct. 21) with a performance on SBS funE's The Show.

Netizens are buzzing with excitement, commenting, "TWS's performance absolutely killed it!" and "The Overdrive challenge is so addictive." Many are particularly impressed by their synchronized choreography and the members' captivating facial expressions.

#TWS #OVERDRIVE #play hard #Pledis Entertainment #HYBE