BABYMONSTER's 'WE GO UP' MV Surpasses 100 Million Views in Record 13 Days, Solidifying 'Next-Gen YouTube Queen' Status

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BABYMONSTER's 'WE GO UP' MV Surpasses 100 Million Views in Record 13 Days, Solidifying 'Next-Gen YouTube Queen' Status

Jisoo Park · October 24, 2025 at 00:47

Global K-pop sensation BABYMONSTER has once again proven its immense power on YouTube, with the music video for their latest track 'WE GO UP' crossing the 100 million view mark. The video achieved this milestone in approximately 13 days, setting the fastest record for a K-pop artist's music video released this year.

According to YG Entertainment, the music video for 'WE GO UP', the title track of their second mini-album, surpassed 100 million views on YouTube around 9:16 PM on the 24th. This rapid ascent confirms BABYMONSTER's potent influence as the 'next-generation YouTube Queen'.

The music video has been lauded by music fans worldwide for its cinematic direction and storyline, which maximizes the song's powerful mood. Netizens are praising the members' perfect immersion into their characters, stunning action sequences, and visual artistry reminiscent of an SF film, creating a uniquely engaging experience.

Upon its release, the video garnered explosive responses, topping YouTube's 'Most Viewed Videos in 24 Hours' and 'Trending Worldwide' charts. Furthermore, the exclusive performance video of 'WE GO UP', featuring a massive crew, is also nearing 80 million views, indicating a dual hit and raising expectations for future performance viewership.

With this achievement, BABYMONSTER now boasts a total of 12 music videos with over 100 million views. They previously became the fastest K-pop girl group to reach 10 million subscribers in just 1 year and 5 months since their debut. Their subscriber count continues to grow steadily around the release of their second mini-album '[WE GO UP]', now exceeding 10.3 million, with cumulative views surpassing 6 billion, highlighting the intense global interest in the group.

BABYMONSTER made their comeback on May 10th with their second mini-album '[WE GO UP]'. The album immediately topped the iTunes Worldwide Album Chart upon release and secured the number one spot on weekly physical album charts like Hanteo Chart and Circle Chart. As their compelling live performances on music shows and radio gain traction, their upward trajectory is expected to accelerate further.

Korean netizens are reacting enthusiastically, with comments like 'As expected from BABYMONSTER! The MV quality is amazing,' 'Their power since debut is still strong,' and 'Looking forward to this comeback promotion.' They are showing strong support for the group's future activities.