Song Ji-hyo Flaunts Unfiltered Charm, Becomes 'Underwear CEO' Success Story

Actress Song Ji-hyo is lighting up the variety show scene with her trademark candidness and wit.

During a recent appearance on Kim Jong-kook's YouTube channel, Song Ji-hyo shared her pride in her underwear brand's significant sales increase, following its mention on the show. Despite initial sales struggles, she showcased her CEO capabilities by actively participating in product planning and photoshoots.

She humorously recalled a month of intense home training for a photoshoot but confessed that exercise and she are no longer on speaking terms. Her revealed diet routine also surprised viewers.

In another recent appearance on the YouTube channel 'Zzanhan Hyung' alongside actor Kim Byung-chul, Song Ji-hyo revealed amusing anecdotes from filming sets. Kim Byung-chul playfully exposed her habit of changing clothes nonchalantly, to which Song Ji-hyo coolly responded, 'It was fine, I was wearing thermal underwear.' Comedian Shin Dong-yup quipped about her well-mannered yet bold personality, and when Kim Byung-chul jokingly asked if that's why she changes clothes so freely, Song Ji-hyo elicited laughter by replying, 'Honey, what are you talking about? We're a married couple in the drama!'

Netizens have been flocking to praise Song Ji-hyo's confident 'underwear CEO' persona, her sharp wit, and her natural charm. Comments included, 'This is why Song Ji-hyo is Song Ji-hyo,' 'The epitome of a truly candid actress,' and 'Her chemistry with Kim Byung-chul is top-notch.' Song Ji-hyo continues to win over fans with her unvarnished authenticity as a businesswoman, actress, and entertainer.

Netizens have lauded Song Ji-hyo's candid and honest personality, calling her 'the epitome of a truly candid actress' and praising her chemistry with co-star Kim Byung-chul. Her success as an 'underwear CEO' also drew admiration, with comments like 'This is why Song Ji-hyo is Song Ji-hyo,' acknowledging her business acumen.