Lee Joo-myung to Star as Hidden Heiress in Upcoming Drama 'Rookie Chairman Kang'

Article Image

Lee Joo-myung to Star as Hidden Heiress in Upcoming Drama 'Rookie Chairman Kang'

Eunji Choi · November 6, 2025 at 04:37

Actress Lee Joo-myung is set to captivate audiences as she takes on the role of Kang Bang-geul, a hidden child of a chaebol family, in the upcoming JTBC drama 'Rookie Chairman Kang'.

The drama, slated for its premiere in 2026, tells the story of Kang Yong-ho, the chairman of the conglomerate Choi-sung Group, who is forced to live a second life after an accident.

Lee Joo-myung's character, Kang Bang-geul, is shrouded in secrecy due to her unconventional birth. While she projects a cool, problematic image as an heiress educated abroad, she harbors a strong ambition to discover her own worth. To achieve her dreams, she disguises her identity and joins Choi-sung Group as a new employee, navigating a complex web of relationships and struggles.

Expectations are high for Lee Joo-myung's portrayal of this multi-faceted character, especially her interactions with Hwang Joon-hyun (played by Lee Jun-young), a rookie employee who possesses the soul of Chairman Kang Yong-ho (played by Son Hyun-joo).

Lee Joo-myung has previously impressed viewers with her natural acting skills in dramas such as 'Twenty-Five Twenty-One' and 'Sparkling Watermelon'. Following her recent roles in the film 'Pilot' and the drama 'My Youth', her performance in 'Rookie Chairman Kang' is highly anticipated.

Fans are expressing excitement about Lee Joo-myung's return to acting, with comments like "I can't wait to see what new side of her acting Lee Joo-myung will show!", "The character Kang Bang-geul sounds so intriguing", and "The cast with Son Hyun-joo and Lee Jun-young is incredible!".

#Lee Joo-myung #Kang Bang-geul #Son Hyun-joo #Lee Jun-young #Kang Yong-ho #Hwang Joon-hyun #Choi-sung Group