'Just Makeup' Crowns its Champion Today (7th)! Who Will Claim the K-Beauty Throne?

The ultimate winner of the Coupang Play original entertainment show 'Just Makeup' will be revealed today (7th) at 8 PM, ushering in a new legend in K-beauty.

The previous episode, episode 9, showcased intense competition among talented artists. In the 'Ka-madhenu' mission by artist Ko Sang-woo, Son Tail secured first place with overwhelming skill, advancing to the finals. Subsequently, for a mission inspired by Cha In-pyo's novel 'Mermaid Hunt,' Oh Dolce Vita clinched the final spot with a creative makeup look featuring a black smoky eye accented with droplet-like embellishments.

This decisive round has solidified Son Tail, Oh Dolce Vita, and Paris Geumson as the TOP 3 finalists, who will now compete for the K-beauty championship title. Reflecting on their journey, the finalists shared heartfelt sentiments.

Son Tail expressed, "I still can't believe I'm standing at the end of the stage I dreamed of. I was able to come this far thanks to everyone who supported me, and I'm overwhelmed and grateful to be able to perform on the final stage with the makeup I love. I will pour my heart into this final performance with that gratitude."

Oh Dolce Vita shared, "Through 'Just Makeup,' I rediscovered why I started doing makeup. It's not just about making someone beautiful; it's about engraving emotions and stories onto the face, which for me is art. During my time on stage as Oh Dolce Vita, I became more convinced that 'makeup is an art that visualizes emotions.' I learned that the heart must move before the technique, and I experienced moments where that heart transformed into true art through my fingertips. Through this journey, I met the artist within me again. The TOP 3 result isn't an end, but a beginning to paint many more stories."

Paris Geumson also conveyed her excitement, stating, "I'm deeply moved to be in the TOP 3 alongside such formidable artists. It was a time where I could express my long-held philosophy and worldview as a makeup artist through my work. Being able to show those works to so many people is truly meaningful and will remain significant for me personally. The preparation is complete. I see it as just one final step, and I will do my best to showcase everything I've built up."

The grand finale mission is themed 'DREAMS.' Contestants are tasked with creating pictorials based on their individual interpretations of 'dreams.' The core objective is to visually realize ideals, identity, and artistic worldviews through makeup, transcending mere beauty expression.

The results of the final mission will be featured on the cover of the December issue of fashion magazine 'Harpers Bazaar,' offering a chance to make a global mark beyond just winning the competition.

Notably, veteran actresses Kim Young-ok, Ban Hyo-jung, and Jung Hye-sun appeared as models for the final mission, astonishing everyone. Son Tail is paired with Kim Young-ok, Paris Geumson with Ban Hyo-jung, and Oh Dolce Vita with Jung Hye-sun, promising a finale rich with art and emotion as they bring 'Dreams' to life.

'Just Makeup' has achieved remarkable success, topping viewer satisfaction ratings, ranking in Coupang Play's TOP 10 for five consecutive weeks, entering the TOP 10 in seven countries on FlixPatrol, and earning an IMDb rating of 8.5. The show is significantly promoting the global appeal of K-beauty. All eyes are on who will emerge as the champion and write a new chapter in K-beauty history.

Netizens are buzzing with anticipation, with comments like "The finale is finally today! Son Tail, Oh Dolce Vita, and Paris Geumson are all so good, it's impossible to predict the winner!" and "Wow, veteran actresses Kim Young-ok, Ban Hyo-jung, and Jung Hye-sun are appearing? The quality of the final episode is amazing!" Many also expressed, "It was the best survival show to witness the future of K-beauty!"