Jeong Seung-hwan Unveils 'It's Difficult to Be Happy' MV Teaser, Hinting at a Panorama of Deepening Emotions

Singer Jeong Seung-hwan has visualized a panorama of complex emotions, releasing music video teasers for his new song 'It's Difficult to Be Happy'.

Recently, Jeong Seung-hwan sequentially uploaded two music video teasers for 'It's Difficult to Be Happy', one of the double title tracks from his full album 'Called Love', through his official YouTube channel.

The released teasers heightened immersion with a sensual direction that utilized different lighting according to emotional changes. Within the visual beauty, resembling a piece of art, Jeong Seung-hwan expressed fragments of various emotions through delicate facial expressions and gestures. The empty spaces were filled with resonance, drawing full attention to Jeong Seung-hwan's voice. The full music video for 'It's Difficult to Be Happy' is scheduled for upload on the 10th.

'It's Difficult to Be Happy' is a song that deeply explores the hollow heart of a narrator who realizes that the small daily moments they shared were happiness only after parting ways, all conveyed with Jeong Seung-hwan's unique sensibility. The retro-mood city pop sensibility, combined with Jeong Seung-hwan's captivating vocals, completes a more three-dimensional emotional panorama.

Jeong Seung-hwan's full album 'Called Love', released after approximately 7 years, contains a total of 10 tracks, including the double title songs 'Bangs' and 'It's Difficult to Be Happy'. He has been praised for singing about various scenes of love, leaving a lingering resonance in listeners' hearts.

Notably, alongside the release of his full album, Jeong Seung-hwan delivered the essence of love with live performances on music shows for the first time in 9 years. Both double title tracks have entered the top charts of major domestic music sites like Melon HOT 100, gradually gaining word-of-mouth and receiving enthusiastic responses from listeners.

Jeong Seung-hwan will meet fans at his year-end concert '2025 Jeong Seung-hwan's Goodbye, Winter' held for three days from December 5th to 7th at the Ticketlink Live Arena in Olympic Park, Seoul. This marks the 5th iteration of Jeong Seung-hwan's signature brand concert, where he is expected to melt fans' eyes and ears with a selection optimized for winter.

Netizens commented, 'The mood itself is overwhelming,' 'It's already sad just from the teaser,' and 'His voice is insane, I want to see the full video soon,' expressing high anticipation for the music video.