
'Boss' Hits Home Screens: Simultaneous IPTV & VOD Release Announced
The hit film 'Boss' is making its way to home screens following its successful theatrical run.
The movie, directed by Ra Hee-chan and produced by Hive Media Corp, announced on the 13th that it will be available for simultaneous release on IPTV and VOD services starting today.
'Boss' is a comedy-action film that depicts the desperate competition among gang members vying for the next boss position, where they fiercely 'concede' the spot for their own dreams. It captivated audiences from day one, topping the box office charts.
The film boasts a stellar cast, including acclaimed actors Jo Woo-jin, Jung Kyung-ho, Park Ji-hwan, and Lee Kyu-hyung, whose ensemble performances and comedic chemistry were praised. The addition of Hwang Woo-seul-hye, Jung Yoo-jin, Go Chang-seok, and Lee Sung-min further enriched the narrative with their unique characters and a witty premise of a 'boss concession' war. This unique concept led the film to dominate the box office during the Chuseok holiday, receiving widespread love from audiences of all generations.
Garnering immense audience response, 'Boss' surpassed 1 million viewers in just five days of its release. It set a new record as the fastest film released in October post-pandemic to reach 2 million viewers, leading a comedy craze in theaters this fall. With cumulative viewership exceeding 2.16 million, it outshone the film '30 Days' starring Kang Ha-neul and Jung So-min, marking the highest score for an October release since the pandemic.
Thanks to the overwhelming word-of-mouth, the enduring box office hit 'Boss' is now accessible from the comfort of your own home. Available from today (13th) on various platforms such as IPTV (KT GenieTV, SK Btv, LG U+tv), Homechoice (Cable TV VOD), SkyLife, wavve, Coupang Play, Google Play, Apple TV, and more, 'Boss' promises to deliver explosive laughter not just on the big screen but also in living rooms nationwide. It is expected to enchant both new viewers and fans eager for rewatches with its unique and hilarious charm.
Netizens are expressing excitement over the VOD release of 'Boss'. Comments such as "Finally, I can watch it at home, so excited!", "I enjoyed it so much in theaters, I have to rewatch it on VOD", and "The actors' chemistry is no joke, already looking forward to it" are flooding online communities.