IVE Dominates Japanese Dome Stage and Tops Brand Reputation as Top Ad Models

Global sensation IVE is solidifying its status as the 'it' girl group, simultaneously announcing their upcoming concert at Japan's Kyocera Dome and topping the charts for advertisement model brand reputation.

Their agency, Starship Entertainment, announced on December 4th that IVE will hold concerts at the Kyocera Dome in Osaka, Japan, on April 18th and 19th as part of their second world tour, 'SHOW WHAT I AM'.

This marks IVE's second time performing a solo concert at a Japanese dome venue, following their successful Tokyo Dome show in September of last year. Their first world tour, 'SHOW WHAT I HAVE,' spanned 37 shows across 28 cities in 19 countries, including Asia, the Americas, and Europe, captivating an audience of 420,000.

The Tokyo Dome concert during their previous tour sold out immediately upon ticket release, with 95,000 fans filling the venue, proving their immense popularity in the region.

After kicking off their second world tour at the KSPO Dome in Seoul from October 31st to November 2nd, IVE is set to expand their tour's scale further with the Kyocera Dome dates. The group is also maintaining a relentless pace with appearances at domestic and international year-end special broadcasts and award ceremonies.

IVE's presence in the advertising market is equally strong. According to data analyzed by the Korea Brand Reputation Research Institute from November 3rd to December 3rd, 2025, analyzing over 30.22 million pieces of big data for advertisement models, IVE ranked first in December 2025, followed by BTS in second and Lim Young-woong in third.

Brand analysis revealed high association keywords for IVE's advertising endorsements, including 'positive,' 'lucky,' and 'attractive.' Key product categories they represent, such as 'Pepsi,' 'Papa John's,' and 'Woori Bank,' also ranked highly in keyword analysis. Their positive response rate stood at an impressive 93.07%, indicating strong favorability among both advertisers and consumers.

Korean netizens are buzzing with excitement over IVE's impressive achievements. Comments include, 'IVE is truly a global group!', 'Can't wait for the Kyocera Dome concert, this is amazing!', and 'Congratulations on becoming the top ad model, you deserve it!' showcasing widespread admiration for the group's continued success.