Netflix Series 'The Love in Your Eyes' Gains Momentum Following Critical Acclaim and Word-of-Mouth Buzz

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Netflix Series 'The Love in Your Eyes' Gains Momentum Following Critical Acclaim and Word-of-Mouth Buzz

Jisoo Park · September 25, 2025 at 04:51

The Netflix series 'The Love in Your Eyes,' produced by Kakao Entertainment, is experiencing a significant surge in popularity, fueled by widespread critical acclaim and positive word-of-mouth both domestically and internationally.

Since its global release on the 12th, the series secured a spot in the Top 10 global non-English TV shows on Netflix, ranking fifth in its second week of release (September 15-21, according to Netflix Tudum). With a total viewership of 1.7 million views, it has captivated audiences across Asia, South America, and the rest of the world.

The buzz surrounding 'The Love in Your Eyes' has also dramatically increased on online communities. Data from Gooddata Corporation's FUNdex revealed that the drama ranked second in integrated TV-OTT drama buzz for the third week of September, boasting a 18.86% share and a remarkable 74.1% increase in buzz from the previous week. It also secured third place in the overall integrated TV-OTT content buzz (drama/non-drama) category. Lead actors Kim Go-eun and Park Ji-hyun impressively landed in fourth and fifth place, respectively, in the integrated TV-OTT cast popularity rankings.

'The Love in Your Eyes' is resonating with viewers of all ages, offering warmth, empathy, and healing. The series masterfully portrays the intricate relationship between two friends, Eun-jung and Sang-yeon, who share a lifelong bond of affection, admiration, jealousy, and animosity, thanks to the delicate writing of screenwriter Song Hye-jin and the calm, emotional direction of director Jo Young-min.

Particularly lauded are the performances of Kim Go-eun and Park Ji-hyun, who seamlessly portray their characters from their twenties to their forties. Audiences are praising them for delivering 'life character' performances, with many commenting that they have truly embodied their roles. Kim Go-eun plays Ryu Eun-jung, a seemingly ordinary woman with a unique charm that draws people in with her honesty, while Park Ji-hyun takes on the role of Cheon Sang-yeon, Eun-jung's closest friend. Their convincing portrayal of the complex emotions and subtle dynamics between the two friends has garnered deep empathy from viewers. Supporting actors Kim Geon-woo, Lee Sang-yoon, and Cha Hak-yeon also enrich the narrative with their compelling portrayals of characters surrounding Eun-jung and Sang-yeon, elevating the overall quality of the production.

Building on the success of 'The Love in Your Eyes,' Kakao Entertainment continues to solidify its position as a global studio. This year, several of their productions, including 'When the Stars Fall,' 'Accidental Love,' 'The Match,' 'Nine Puzzles,' and 'Mantis: The Killer's Outing,' have received recognition for both their artistic merit and commercial success worldwide. A Kakao Entertainment representative stated, "We are committed to continuing our efforts to captivate global audiences with the charm of K-content by producing original works driven by exceptional creativity, as well as adapting beloved original stories into diverse, high-quality productions."

The series 'The Love in Your Eyes' entered the Top 10 non-English TV shows globally on Netflix, underscoring its international appeal. Kim Go-eun, playing Ryu Eun-jung, and Park Ji-hyun, as Cheon Sang-yeon, have been highly praised for their performances spanning from their 20s to their 40s. The drama's exploration of the complex friendship between the two leads has deeply resonated with viewers.