
BABYMONSTER's 'DRIP' Music Video Surpasses 300 Million Views, Solidifying 'Next-Gen YouTube Queen' Status
K-pop girl group BABYMONSTER is set to release their second mini-album '[WE GO UP]' on October 10th, and prior to their comeback, they have achieved another milestone with their music video.
According to YG Entertainment on August 28th, the music video for 'DRIP', the title track from their first full-length album, surpassed 300 million views on YouTube at approximately 2:58 AM KST. This remarkable achievement comes just about 331 days after its release on November 1st of last year.
The 'DRIP' music video immediately claimed the top spot for 'Most Viewed Videos in 24 Hours' upon its release and remained on the global YouTube daily chart for 19 consecutive days, further demonstrating its immense popularity. The track also achieved their highest-ever ranking on the Billboard Global Excl. U.S. and Billboard Global 200 charts, underscoring their global appeal.
This marks BABYMONSTER's third music video to reach the 300 million view mark, following their debut track 'BATTER UP' and their first mini-album's title track 'SHEESH', which previously broke records for the fastest K-pop girl group debut song to reach such a milestone.
BABYMONSTER has recently cemented their position as the 'next-generation YouTube queen' by becoming the fastest K-pop girl group to surpass 10 million subscribers on their official channel, achieving this in just 1 year and 5 months since debut. They currently boast 11 videos with over 100 million views and a cumulative total of over 5.6 billion views, showcasing an overwhelming upward trajectory that garners significant attention for their future endeavors.
Beyond 'DRIP', BABYMONSTER's music videos for their pre-debut song 'BATTER UP' and their first mini-album's title track 'SHEESH' have also surpassed 300 million views, highlighting their robust global fanbase. Reaching 10 million subscribers on their official YouTube channel in just 1 year and 5 months since debut is the fastest pace among K-pop girl groups. These achievements firmly establish BABYMONSTER as deserving of the 'next-generation YouTube queen' title.