Psy's Protégés, Baby DONT CRY, Conquer Japan with First Fashion Magazine Cover

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Psy's Protégés, Baby DONT CRY, Conquer Japan with First Fashion Magazine Cover

Jisoo Park · 9. syyskuuta 2025 klo 12.20

Rookie girl group Baby DONT CRY, handpicked and produced by K-pop icon Psy, is already making significant strides in Japan, just three months after their debut.

The group has landed the coveted double cover of NYLON JAPAN's November issue, unveiled on September 5th. This marks their very first appearance on a Japanese fashion magazine cover, showcasing nostalgic, mood-driven visuals alongside individual interviews that delve into each member's unique personality.

In the accompanying photoshoot, Baby DONT CRY dons playful fall ensembles blending balletcore and preppy aesthetics, notably featuring lace-up ballet sneakers designed by member Jiu. Their photogenic charisma and uninhibited energy effortlessly captured attention.

By gracing the cover of a prominent Japanese publication so early in their career, Baby DONT CRY has underscored their burgeoning influence and potential within the Japanese market. They are also actively performing on major K-pop stages abroad, steadily cultivating an international fanbase.

These striking visuals will extend beyond Japan, appearing in Jiu brand stores across China, Hong Kong, and Taiwan. The full pictorial and in-depth interviews are set to be featured in the November issue of NYLON JAPAN, hitting shelves on September 27th.

Baby DONT CRY is a rookie girl group produced by the renowned K-pop superstar Psy, generating considerable buzz even before their official debut.

The group's name, 'Baby DONT CRY,' carries a message of resilience, encouraging them to face life's challenges with purity and unwavering determination.

Each member possesses distinct talents, and they are particularly lauded for their keen fashion sense and impressive performance skills.