Big Hit Music Announces 2025 Global Audition, Integrating K-Pop and AI Technology

Big Hit Music, the label behind global sensations BTS and TOMORROW X TOGETHER, is launching a worldwide search for its next generation of K-pop stars. The '2025 BIGHIT MUSIC GLOBAL AUDITION' announcement was made on their official website on the 19th.

Aspiring artists born after 2007 are eligible to apply, with no limitations on their area of expertise. Applicants are encouraged to showcase their unique charm and talent in any format they choose.

The audition process will be conducted both online and offline. Online applications will be accepted through the official website from September 19th to December 7th. Offline auditions will take place across 13 major cities worldwide, including Los Angeles, Toronto, Sydney, Melbourne, Ho Chi Minh City, Hanoi, Bangkok, Jakarta, Singapore, Osaka, Tokyo, Taipei, and Seoul, from October 18th to December 7th. On-site registration will be available on the day of the offline auditions without prior application.

Adding a unique K-pop experience, pop-up events will be held at The Source OC in Los Angeles, USA, and EmSphere in Bangkok, Thailand. Furthermore, an innovative AI-powered experience using Supertone technology will allow participants to compare their voice with those of Big Hit Music artists. This AI vocal matching experience is open to the public, not just audition participants.

"We plan to offer a unique experience that combines K-pop and AI technology, going beyond a simple audition," a Big Hit Music representative stated. "We ask for the great interest and participation of all those who dream of debuting." Further details are available on the official Big Hit Music website.

Big Hit Music is renowned for discovering and nurturing global phenomenon BTS. The label also manages successful groups like TOMORROW X TOGETHER and ENHYPEN. They have recently expanded their roster with the debut of groups such as BOYNEXTDOOR and TWS, further solidifying their position in the K-pop industry.