President Lee Jae-myung Attends Busan International Film Festival, Expresses Hope for Cinema Industry Recovery

President Lee Jae-myung shared his thoughts after attending the 30th Busan International Film Festival (BIFF).

In a post on his social media, President Lee noted that the cinema industry, which faced significant challenges due to changing viewing habits and the rise of OTT platforms post-COVID-19, is now regaining vitality thanks to initiatives like film discount voucher distribution.

He emphasized that the return of audiences to theaters has revitalized the scene, signaling hope for the industry's full recovery and future growth.

Furthermore, the President pledged that the government would create a robust foundation to solidify the film industry as a national strategic sector, spearheading the global spread of K-culture. He also promised active support to vitalize the entire process, from production to distribution and international expansion.

Concluding his remarks, President Lee sent his warm support and encouragement to all filmmakers and industry professionals, vowing to cherish the inspiration gained at BIFF for a long time.

President Lee Jae-myung has consistently highlighted the importance of the arts and culture sector, particularly expressing a strong commitment to fostering the growth of the film industry through governmental support. During his tenure as the Mayor of Seongnam City, he actively promoted local cultural development. This visit to BIFF underscores his deep interest in the current state and future prospects of Korean cinema.