Lee Do-hyun Dominates Advertising After Military Discharge, Proving 'It' Actor Status!

Actor Lee Do-hyun is proving his status as an 'it' actor by dominating the advertising world following his military discharge, fueled by his enduring popularity.

Lee Do-hyun has recently been chosen as the new face for the car trading platform 'Encar.com'. He was also selected as an ambassador for Nestlé Korea's 'Nescafé Dolce Gusto Neo', showcasing his versatility across various sectors. Furthermore, he joined the 2025 FW season campaign for the modern basic casual wear brand 'MUSINSA STANDARD', highlighting his trendy style.

This surge in activity follows the successful conclusion of his first Asian fan meeting tour. His genuine approach, prioritizing communication with fans, is being recognized as a key factor in his advertising success. With a flood of endorsement offers still pouring in, anticipation is high for Lee Do-hyun's future advertising endeavors.

Lee Do-hyun made his acting debut in the 2017 drama 'Prison Playbook'.

He has garnered critical acclaim for his performances in numerous hit dramas such as 'Hotel del Luna', 'Sweet Home', '18 Again', 'Beyond Evil', 'Youth of May', 'Melancholia', and 'The Glory'.

Even during his military service, he maintained consistent project engagement and fan interaction, earning him widespread affection.