
Director Lee Chang-woo's 'Storm' Surges Past 10 Million Views in 5 Days, Global Sensation Brewing
Director Lee Chang-woo's short-form drama 'A Stormy Marriage Life' (abbreviated as 'Storm') has shattered viewing records, surpassing 10 million views in just five days since its release, not only in Korea but also across Japan, the United States, and Europe, signaling a massive global hit.
According to the global short-form platform DramaBox on the 12th, 'A Stormy Marriage Life,' which premiered on the 4th, reached the 10 million view mark by the 8th, dominating the domestic charts. The series achieved this milestone in the US and Europe within four days of its launch, and in Japan within approximately five days, truly living up to its 'stormy' title with its phenomenal success.
The drama unfolds the romance of Seo Ji-an (played by Jeon Sa-ra), the sole heiress to a top ten global conglomerate, as she lives in hiding, concealing her identity to escape her father's excessive love and control. Director Lee Chang-woo, who debuted in 2006, has previously worked as a director or assistant director on dramas like 'The King and I,' 'Hyena,' and 'Flower Blooms at Night.' He has also helmed various short-form dramas, including last year's 'Codename B: Gukbap House Agents' and 'Becoming a Million YouTuber in a Closed School,' earning him acclaim in the Korean and global short-form markets.
Studio Ho, founded by Director Lee Chang-woo, is not only continuing the global success with 'A Stormy Marriage Life' but also released 'The Return of the Heiress' on ShortMax on the 4th. ShortMax, another global short-form platform with over 130 million app downloads across more than 240 countries, is also gaining immense popularity. 'The Return of the Heiress' depicts the struggles of a wealthy heiress who, after maintaining a three-year marriage while hiding her identity, faces challenges when a fake heiress emerges. Actor Lee Sang-yeop plays Park Seok-won, the man who enters a secret marriage with the heiress, and the drama has already surpassed 300,000 views, enjoying significant popularity on ShortMax.
Studio Ho, responsible for the hits 'A Stormy Marriage Life' and 'The Return of the Heiress,' is set to produce numerous short-form dramas for DramaBox and ShortMax throughout the year, generating high expectations.
Director Lee Chang-woo began his directing career in 2006 and has since built a substantial portfolio. He is recognized for his strong storytelling and detailed direction across various drama genres. His recent string of successes in the short-form drama sector positions him as a trendsetter in the industry.